Integrity. Accountability. Long-Term Stewardship.
Project Sampada is anchored in the belief that strong governance is as important as strong execution. The initiative is structured to ensure transparency, financial discipline, ethical conduct, and responsible use of all funds and resources.
The governance framework is designed to meet the expectations of CSR partners, foundations, regulators, and communities, while remaining practical and effective on the ground.
Project Sampada is implemented by Jai Jawan Jai Kisan Agriculture Society (JJJKAS), a registered not-for-profit organisation led by ex-servicemen of the Indian Armed Forces.
Key principles: